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80 the sg brand

The "SG" was conceived by Nashville plant manager Whitey Morrison in 1979 to fill the gap in the budget end of the SG lineup, following the discontinuation of the Special (although a short-lived model bridged the gap between them, see: SG Standard / Special). This model introduced the change in control layout that the SG Standard would undergo the following year.

In January 1980, a new version called the SG Firebrand was introduced with a branded-in Gibson logo and a Mahogany body & neck for a slightly lower price. It also had a unique finish option with black paint splatter and small dings throughout to create a distressed appearance. By July 1980, these models both became part of the "Firebrand Series" and were renamed as The "SG" Standard and The "SG" Deluxe, with the Standard now gaining the branded-in logo as well.

By the end of 1980 they began being finished in new full-gloss colors with black headstocks and silk-screened logos, and by 1981, the Natural & Antique finishes switched to black headstocks and silkscreens as well. The Standard was discontinued in 1982, and that same year the Deluxe got a new narrower headstock design with no volute.

As if to be deliberately confusing, Gibson changed the name once again, and the The "SG" Deluxe became simply The "SG" in mid-1983. While the last catalog these models were featured in was from 1981, the last models were shipped as late as 1985. Production of the The "SG" (Deluxe) appears to have been done in smaller batches from 1982 to early 1984 before they were phased out in favor of the newly returned Special.

The "SG" (Standard)[]

80 the sg
  • 1979-1981
  • 1979: $499
  • 1980: $599

Body:

  • Beveled, solid Walnut body
  • Nitrocellulose Lacquer finish
    • Semi-gloss sheen

Neck:

  • 3-pc laminated Walnut
  • Set-in construction
    • 3 degree angle
    • Titebond glue
    • Joins body at 18th fret
  • Rosewood fretboard w/ dot inlays (early 1979)
  • Ebony fretboard w/ dot inlays
    • Inlay at 1st fret
    • 12" radius
  • Large Open Book headstock
    • Color-matched
    • Silk-screened Gibson logo (1979 - mid 1980, 1981)
    • Branded Gibson logo (mid - late 1980)
    • Volute
    • "Made in U.S.A." stamp
    • 17o pitch
      79 the sg ad

      1979 Advertisement

  • 22 frets
  • 24 9/16" scale
  • 1 11/16" nut width

Electronics:

  • "The SG" Humbucker (Neck position)
    • Indox 7 ceramic magnet
    • 7.2K Ohms DCR
    • Designed by Bill Lawrence
  • "Velvet Brick" zebra Humbucker (Bridge position)
    • Indox 7 ceramic magnet
    • 7.5K Ohms DCR
    • Originally called the "TGA Super Humbucker" (1979)
    • Designed by Bill Lawrence
  • 3-way switch
  • 2 Vol, 2 Tone
    • CTS 300k volume
    • CTS 100k tone
80 the SG std end of year

Image Credit: Heritage Auctions

Hardware:

  • Chrome Hardware
  • Grover Rotomatic tuning machines
    • 14:1 ratio
    • Keystone buttons
  • Gotoh tuning machines (sporadic, 1980-1981)
    • 12:1 ratio
    • Keystone buttons
    • "Gibson" printed in black
  • 5-ply "Angel Wing" pickguard
  • Bell shaped truss rod cover
    • 2-ply b/w
    • "The 'SG'" hot-stamp (1979 - June 1980)
    • "Firebrand 'The SG' Standard" hot-stamp (July 1980 - 1981)
  • Black Speed knobs
  • Switch ring (early-mid 1979)
  • Harmonica Tune-O-Matic bridge (early-mid 1979)
  • Nashville Tune-O-Matic bridge
  • Stopbar tailpiece

Finishes:

  • Natural Walnut (Semi-Gloss)

The "SG" Deluxe / Firebrand[]

80 the sg dlx
  • 1980-1984
  • 1980: $529
  • 1981: $579
  • 1982-1984:
    • $599 (Ebony, Walnut & Wine Red)
    • $685 (Optional finishes)

Body:

  • Beveled, solid Honduran Mahogany body
  • Nitrocellulose Lacquer finish
    • Semi-gloss sheen (Natural Mahogany)
    • Semi-gloss, distressed (Antique Mahogany)
      • Black spackle
      • Random indentations
    • Full gloss (1981-1984)

Neck:

  • 3-pc laminated Honduran Mahogany
  • 1-pc quartersawn Honduran Mahogany (1983-1984)
  • .860" / 1.00" profile
  • Set-in construction
    • 3 degree angle
    • Titebond glue
    • Joins body at 18th fret
  • Ebony fretboard w/ dot inlays
    80 firebrand HS

    1980

    • Inlay at 1st fret
    • 12" radius
  • Rosewood fretboard w/ dot inlays (~1983, uncommon)
  • Large Open Book headstock (1980-1981)
    • Color-matched
      • Branded Gibson logo
        81 firebrand HS

        1981

    • Painted black (late 1980 - 1981)
      • Silk-screened Gibson logo
    • Volute
    • "Made in U.S.A." stamp
    • 17o pitch
      82 firebrand HS

      1982

  • Narrow Open Book headstock (1982-1984)
    • Silk-screened Gibson logo
    • "Made in U.S.A." stamp
    • 17o pitch
  • 22 frets
  • 24 9/16" scale
  • 1 11/16" nut width

Electronics:

  • "The SG" Humbucker (Neck position)
    • Indox 7 ceramic magnet
    • 7.2K Ohms DCR
    • Designed by Bill Lawrence
  • "Velvet Brick" zebra Humbucker (Bridge position)
    • Indox 7 ceramic magnet
    • 7.5K (bridge) Ohms DCR
    • Originally called the "TGA Super Humbucker" (1979)
    • Designed by Bill Lawrence
  • 3-way switch
  • 2 Vol, 2 Tone
    • CTS 300k volume
    • CTS 100k tone
82 firebrand gotohs 3

Gotoh tuners (Photo Credit: Reverb)

Hardware:

  • Chrome Hardware
  • Gotoh tuning machines (1980-1983)
    • 12:1 ratio
    • Metal Keystone buttons
    • "Gibson" printed in black
  • Grover Rotomatic tuning machines (1981-1983)
    • 14:1 ratio
    • Metal Keystone buttons
  • Schaller "Gibson Deluxe" tuning machines (1981-1984)
    • 14:1 ratio
    • Green Keystone buttons
  • 5-ply "Angel Wing" pickguard
  • Bell shaped truss rod cover
    • 2-ply b/w
      • "SG Firebrand" hot-stamp (January - June 1980)
      • "Firebrand 'The SG' Deluxe" hot-stamp (July 1980 - mid 1983)
      • "The 'SG'" hot-stamp (mid 1983-1984)
  • Black Speed knobs
  • Nashville Tune-O-Matic bridge
  • 3-Point/Top-Loading Tune-O-Matic bridge (1982-1984)
  • Stopbar tailpiece
    Protune

    Pro-Tune tremolo

  • Optional Schaller Pro-Tune tremolo (1984)
    • $99 upcharge
    • Includes GraphTech nut

Finishes:

  • Semi-Gloss:
    • Natural Mahogany
    • Antique Mahogany
      • Black spackle
      • Random indentations
        80 firebrand pelh

        Bahamas Blue (pickups swapped)

  • Full Gloss:
    • Antique Tobacco Sunburst (1980)
    • Wine Red (1981-1984)
    • Ebony (1981-1984)
    • Devil Red (1981-1982)
    • Bahamas Blue (1981-1982)
    • Goldburst (1981-1982)
    • Silver (1981-1982)
    • Holly Green (1981-1982)
    • Walnut (1982-1984)
    • Candy Apple Red (1983-1984)
    • Electric Blue (1983-1984)
    • Yellow Mist (1983-1984)
    • Tangerine (1983-1984)
    • Ultra Violet (1983-1984)
    • Silverburst (1983-1984)
    • Antique Sunburst (1984)
    • Vintage Cherry Sunburst (1984)
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